Google+ to shut down after security bug

Google is going to shut down the consumer version of Google+ over the next 10 months, the company writes in a blog post today. The decision follows the revelation of a previously undisclosed security flaw that exposed users’ profile data that was remedied in March 2018. Google says Google+ currently has “low usage and engagement” [...]

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Facebook Made You a Smart-Home Device, and There’s a Camera on It

Facebook has created a new way to videochat with your Facebook friends. It's not an app, nor is it some awkward virtual-reality playpen. It's a device called Portal, and it's meant to sit in your living room and serve as a two-way conduit for conversations with faraway friends and family. It has a 12-megapixel camera [...]

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Snapchat & Facebook AR Experiences Let You Unleash Your Inner Anti-Hero & Become Marvel’s Venom

Venom, the latest in a long list of comic book characters to headline its own movie, is known by comic book fans by his catchphrase, "We are Venom." Now, via augmented reality, we, too, can be Venom. Sony Pictures, in conjunction with the release of the film Venom, has published new AR experiences via Snapchat [...]

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Stella Artois’ ‘Joie de Bière’ uses social experiment to highlight slowing down and enjoying life

Stella Artois has been promoting its ‘Joie de Bière’ philosophy for several months in the US, and now it's bringing the refreshing take on the famous phrase to the UK, highlighting the ridiculous, fast-paced nature of modern society and inspiring people it to make time for life’s simple pleasures. The definition of Joie de Bière [...]

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Ikea’s ‘Pee Ad’ Wins Grand Clio, Alongside Palau Pledge, Wendy’s Mixtape and More

Agency Åkestam Holst won the Print Grand Clio for its ad that doubled as a pregnancy test. Åkestam Holst If you had any doubt that advertising has become an arms race of creative innovation, you need look no further than the top winners in this year’s Clio Awards. The roster of honorees taking home the [...]

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Why Knowing Your Audience Matters More Than Ever

At the end of September during Brandweek, Adweek caught up with Matt Sweeney, CEO, Xaxis, North America, to hear about trends he’s seeing in the advertising industry and ways brands could improve in terms of technology and capturing user data. Here’s what he had to say. Adweek: What are some of the most significant changes [...]

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It’s the End of Agencies As We Know It. Here’s Where We Go Next

Brands want streamlined partners who help them build trust “I don’t know what agency or consultancy to go to anymore.” A client of ours bemoaned this to me not too long ago. As a director of a major international brand, his comment revealed the confusion he and many business leaders are increasingly feeling these days. [...]

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IAB Calls Blockchain ‘Natural Fit’ for Digital Video Advertising

The Interactive Advertising Bureau released its first whitepaper on blockchain technology Thursday, highlighting how it believes the tech can improve the buying and selling of video ads. The IAB says blockchain technology "is a natural fit for the digital advertising supply chain" with potential to increase efficiency, reduce costs and eliminate fraud. Blockchain can also [...]

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Bait & Win: What Super Bowl Trolling Teaches Us About the Future of Marketing

Credit: Jamie McCarty‏ via Twitter The practice of trolling is being redefined by marketers as a disruptive and effective marketing platform that speaks to a new generation of people who use social media constantly, both young and old. It's a means of direct and immediate communication and it creates a much coveted, totally interactive engagement [...]

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Fine Dining Alum Snags One of LA’s Most Iconic Restaurant Buildings

The fine dining chef arrives in the former Hatfield’s space on Melrose Source: Fine Dining Alum Snags One of LA’s Most Iconic Restaurant Buildings – Eater LA

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